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Shunhui × Guangzhou Design Week: Designing for Happiness

Release time:2024-12-06click:0

The "China Residential Design Effect Competition" was launched by Guangzhou Design Week in 2021 for practicing designers in the Chinese residential field. It is China's first residential design rendering competition, focusing on the unique overall view and pattern breakthrough of the renderings. With the purpose of "Design For Happiness", the competition publishes and commends design works with excellent happiness in the indoor residential field by setting up platinum awards, gold awards, and excellence awards every year, and reawakens the importance of design to the living experience. , constantly exploring the possibilities of living space, empowering happy living, and supporting happy design.



The Guangzhou Design Week Organizing Committee specially invites authoritative designers from across the country in residential design and related fields to form a review committee to be responsible for the selection of entries for the competition.



In this issue of the 2021 China Residential Design Effect Competition Jury Committee special topic, we introduce to you Mr. James Liang, the design gentleman and master of balance.



As a representative of creativity without boundaries, Mr. Liang Xiwen has not only achieved many achievements in the field of design, but also has profound attainments in music. He once carefully planned a stage play as a gift for the 30th anniversary of JLa Design, which he founded in Hong Kong in 1989, and will happily The concept of creative design brings and infects the people around us. He said:


“Love for your work is the best fuel to move forward courageously.”



Mr. Liang Xiwen believes that design and creativity are like games with endless fun and possibilities, and he focuses on cultivating and expressing designers’ creative thinking. Design should return to the essence of design, rather than being fixed on a certain type of business, a certain style, or a response to general functions. It should adhere to the in-depth thinking and sustainable design concept of "focusing on the ecological relationship between people and space."


Personal introduction
Personal Introduction



Mr. Liang Xiwen graduated from the Design Department of the Hong Kong Institute of Education and has many years of on-the-job teaching experience. JLa Design (JAMES LIANG & ASSOCIATES LIMITED) was founded in Hong Kong in 1989. In 2009, Guangzhou was established as the headquarters of JLa Group, and JLa Design branches were established in Chengdu, Xiamen, Wuhan, Chongqing, Qingdao and Shenzhen. Adhering to the principles of "self-discipline and respect" and defining it as the founding spirit of JLa, he has led his partners to host nearly a thousand outstanding projects at home and abroad for more than 30 years.


In addition to his major in design, Mr. Liang Xiwen also loves music and charity. Active in the design industry, design education, public welfare, industry academics, art and music and other fields, he exerts a multi-faceted influence. Enthusiastic about public welfare, gentle and persistent, as well as love and persistence in the design industry, James and JLa Design Group have been hailed as "Design Gentleman & Balance Master" by authoritative media in the industry.


Glory & Crossover
Awards & Crossover


2021 Muse Design Awards Interior Design Showroom Gold Award in New York, USA
2020 New York Design Competition Interior Design International Showroom Exhibition Gold Award
2020 Jintang Award for Outstanding Figures of the Decade
2019 Idea-Tops International Space Design Award - Idea-Tops Award for the World's Best Office Space Design
Top ten leading figures in China’s design brand list in 2018-2019
2018 A&D Trophy Award Professional Category Best Office Excellence Award
2018A&;D Trophy Award Professional Category Best Commercial Retail Excellence Award
2017 Idea-Top International Space Design Award - Idea-Tops Award for Best Villa Design in the World
2017 Jintang Award Best Exhibition Space Award
2017 Nesting Award Public Cultural Space 2013 Asia Pacific Interior Design Elite Invitational Competition-Silver Award
2013 APDC Asia Pacific Interior Design Elite Invitational Competition Silver Award
2010 Golden Ring Global Interior Design Award Gold Award for the Most Remarkable Designer in the Asia-Pacific Region
2009 Guangzhou International Design Week Top Ten Interior Design Teams in China Golden Sheep Award

……


Sharing of works

For more than thirty years, JLa Design Group, led by Mr. Liang Xiwen, has regarded every opportunity as a precious creative firestone and a trial of thinking, a comfortable creative feeling and a high-quality user experience. This is the bottom line for indoor production.

Work/work/1
Create•Spark Office
JLa Design Group is the first design company in Guangzhou to propose the concept of office model houses. The first set of design works shared today are exactly the office works designed by Creation on the Central Axis of Huadu - Create • Meet the Central Axis of Huadu.

01. Broaden technology flow



Bird's-eye view and sense of openness
Open design
A space-cutting application that looks like floating colors



The echo between the two boxes makes the central axis office not only an office point, but alsoRather, it is a place of office struggle that stands on the central axis and realizes ideals and aspirations.


02. Eye-catching office style


Stylish and self-contained office atmosphere
Every detail and corner can be photographed for magazine covers



Behavioral Psychology Guidance
The birdcage effect of efficient work
Let the office area without boundaries be used flexibly


03. Yang Shen Tuanhun



Create Meet Huadu Central Axis The office reflects the humanistic emotions and considerations of the design team: sufficient spiritual rest areas are reserved, and the leisure area and book bar are places for spiritual recharging.


By integrating attitudes between "professional" and "playful", Mr. Liang Xiwen guided the design team to integrate into real office needs and scenarios, making communication smoother and reducing the sense of departmental divisions.



Work/Article 2
REVERSE A CITY, HANG THE CLOUDS


Above the clouds, wherever your heart is. Create a pure land in the noisy city, build an "upside-down floating" city, and create a dream of "living in the clouds". The second set of shared works is located in Xingtai, Hebei, in the Poly Cloud Sales Department display area. It is a practice of JLa design to turn ideals into reality.


01. A preliminary exploration of the cloud



The wall echoes the outdoor cement stone inside and outside. It is grand, simple and soft white, which seems to be able to tolerate everything in the world and turn the cumbersome and redundant into a room of fragrance.



Wooden veneers are embellished, releasing energy from nature and warming the entire space. Light penetrates from different directions, and glass and soft gauze curtains reflect ideals and romance.
The large-scale inverted urban architectural installation suspended in the hollow area is a metaphor for the "ideal city" Laputa. Together with the cloud texture made of the glass on the second-story attic facade, they play a song "City in the Sky".


02. Walking in the clouds



The "castle in the air" reconstructed by lines temporarily locks the viewer's sight above the interior of the field. A little blue angel squats in the high "clouds and mist", bringing artistry and interest to the entire field and guiding the viewer. the sight of the person.



As the focus shifts, the line of sight becomes wider, and the vertical staircase, like a passage deep into the secret realm "on the clouds", divides the movement line into two. A mirror device is used at the bottom to reflect the "blue sky and white clouds" carpet below. The power of softness heals everything.


The flawless 3D printed architectural model is not only an artistic display on the white book wall, but also an inspiring brand story.


03. Savor the blue of the clouds


Blue, as the main color of this case, jumps in series throughout the space.



Low-key blue is hidden in many corners of the space, like a touch of blue in the ocean of clouds, calming the restless soul. There are no complicated color blocks, and the tone of the entire display area is smooth.To harmony and clean enough.


04. Looking back at the lights on the clouds



The rolling clouds and the shimmering shadows of trees reflect the changes, cuts and combinations of nature, combined with the feelings and longing for a better life, and are incorporated into space design thinking.



"If you choose to stick to this path, then you should have such a fire in your heart. Without fire, it will be difficult to keep burning and moving forward. Take good care of this unquenchable love. I still think design is fun. This is because The fire in my heart has not gone out."


Mr. Liang Xiwen enjoys the joy of creation and is willing to share and show his positive attitude and love for work to everyone. He is an observer of human love and changes in human settlements in the era.

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