Time flies so fast, and in a blink of an eye, 2021 is coming. 2020 is a year worth remembering by everyone. As Kissinger said, China has always been well protected by their bravest people.
This year, there has been too much sadness and pain, too much touching and laughter...
This year is a turning point, a year in which every person, every company, and every country has a hard time surviving.
This year, we should all pay tribute to ourselves, to the friends around us who have helped us, to all those who have fought the epidemic together and moved forward, and to the companies seeking development in difficult times.
We already walked too far, down to we had forgotten why embarked.
Gibran said, don't go too far and forget why we set out.
Yucheng Ceramics, play the "key chess" well, fight the "active battle", and a better Yucheng is on the way!
An inventory of the top ten valuable keywords in 2020, a review and summary of what makes Yucheng unique!
100 million yuan upgrade·Breaking new year
2020 may be the most difficult year in the past ten years, or it may be the best year in the next ten years. Seize the day and live up to your time: Yucheng Tile's 2020 has started with a grand start in the strategic deployment of "100 million yuan upgrade" - the new wide-body kiln upgrade and renovation plan has started!
On March 2, 2020, with the sound of firecrackers rumbling with hope, the No. 3 kiln of Yucheng Chongbei Base successfully produced bricks!
On March 29, 2020, the ignition ceremony of the newly upgraded No. 1 wide-body kiln at Yucheng Chongbei Base was completed!
On April 23, 2020, the new wide-body kiln #1 of Yucheng Taiping Base was successfully ignited, and the new wide-body kiln #1 of Chongbei Base successfully produced bricks!
On May 9, 2020, the new wide-body kiln No. 1 of Yucheng Taiping Base successfully produced bricks!
The upgrade of the new wide-body kiln means that Yucheng will have more significant core advantages in terms of increased production capacity, expanded categories, and precise quality control, and will prepare for the full opening of the global market in the future with more outstanding production capabilities.
Response quickly and fight the epidemic together
In February 2020, "preventing and fighting the epidemic" became the main theme of society during the epidemic. During this special period, Yucheng Ceramics quickly responded to the company’s epidemic prevention management work, took the initiative to assume and exert its corporate social responsibilities, worked with communities and medical institutions to fight the epidemic, proactively understood the situation of anti-epidemic materials in various places, and tried every means to pass through various means. In preparation, we have successively donated isolation rooms, large quantities of KN95 masks, disposable medical masks and other anti-epidemic materials to Nanhai Fourth People's Hospital, Xiqiao Chongbei Community, Xiqiao Taiping Community and other places, using practical actions to explain the responsibility of enterprises in participating in epidemic prevention and control. Heart and caring heart.
Headquarters flagship construction begins
At the beginning of April 2020, another key project in Yucheng's strategic plan - the flagship exhibition hall of the Huaxia Ceramics City Headquarters was fully started. The construction project of the flagship exhibition hall of the headquarters is an important part of Yucheng's 2020 strategic plan. It is an excellent stage for the company to demonstrate its hard-core productivity through high-standard products. It is also the commanding height to highlight the high-end brand image and support the brand's rise against the market! The flagship exhibition hall of the company's new headquarters with a total area of 20,000 square meters is under full construction, and a better display platform and future are coming to us step by step. In 2021, let’s meet Yucheng China’s new landmark!
High-end new products·Exquisite craftsmanship
At present, popular ceramic tile products change every three years and iterate every five years. Where is the market breakthrough? Go to the extreme left, iterate to the right! In 2020, Yucheng Ceramics will launch the strongest trump product portfolio and create a high-end product system to meet the different needs of consumers!
High-end new products·Huimin Storm
On March 27, a storm of high-end products that shocked the industry and benefited the people swept the market at lightning speed. The industry's first full-body marble tile positioned as a "people-benefit type" - "Yupin" full-body marble tiles Listed! As soon as it was launched on the market, it won the favor of the market and customers with a series of advantages such as ultra-high cost performance, excellent comprehensive performance, and affordable prices. Marble tiles have truly entered thousands of households and become an annual hot-selling product.
High-end new products, practical and excellent
On May 26th, Yucheng·Modern wood grain tiles with natural wood color and excellent practicality are coming! The specifications of 200X1200mm are favored by the market, and the flatness of the bars is very popular, and the tiling masters are full of praise! The breathtakingly beautiful popular colors, gray, wood color, walnut color, work wear, home decoration, and different styles are all satisfied!
High-end new products·Extremely wear-resistant
September 19th, 6 times more durable and more wear-resistant! Yucheng·Modern Crystal Diamond Hardcore is coming! What is the concept of super 6 times? Generally speaking, the wear resistance of ordinary products reaches 750-1500R, while the wear resistance of our Yucheng Modern Crystal Diamond reaches 2100-12000R, and the wear resistance can reach 6 times that of ordinary products!
High-quality honor·Top ten brands
China Ceramics Network and China Building Decoration Association jointly unveiled the [Top Ten Chinese Tile Brands List] online on Ceramic Brand Day on June 18, 2020. Yucheng Yucheng Ceramics won the title of "Top Ten Tile Brands" in 2020!
On August 31, 2020, Hangzhou, Zhejiang, the main venue of the G20 Summit - Hangzhou International Expo Center, hosted by the China Building Decoration Association and hosted by China Ceramics Network, the 10th China Real Estate and Pan-Home Industry Cross-Border Summit was grandly held Held, Yucheng Ceramics won the honor of "Top Ten Tile Brands"! The organizer also awarded the honorary title of "Outstanding Dealer in the Building Ceramics Industry"! Select outstanding dealer customers with development potential from dealers in the national building materials industry. Among them, Mr. Lu Juzhuang, the distributor of Yucheng Ceramics in Baoshan City, Yunnan, and Mr. Yang Jianquan, the Chongqing distributor of Yucheng Ceramics, won the title of "Outstanding Dealer in the Building Ceramics Industry"!
Yucheng Ceramics won the title of "Top Ten Ceramic Tile Brands", witnessing Yucheng's unremitting efforts in the past two years! At the same time, this is also the eighth consecutive year since 2013 that Yucheng Ceramics has won the title of "Top Ten Tile Brands"!
High-end Honor·Green Factory
Yucheng High-end Equipment Factory won the title of “Green Factory” certified by the Ministry of Industry and Information Technology! On September 22, Guangdong Xinruncheng Ceramics Co., Ltd. officially received the honorary title of "Green Factory" assessed and awarded by the Ministry of Industry and Information Technology (hereinafter referred to as the Ministry of Industry and Information Technology) to implement Chairman Guan Rundan's "Clean Production·Ecological Management" "The production system of the concept has won the affirmation and recognition from relevant national ministries and commissions!
High-end design·skill leveling
From June 29th to July 10th, Yucheng Ceramics joined hands with Kujiale System to create two 10-day online training camps! Yucheng's first online professional training class innovatively adopts the teaching mode of "theory + practice, practice + interaction, homework + comments", and tests the learning results through the students' works, achieving good results!
Only by continuous learning can we better serve customers; only by continuous innovation can we guide sales! There are never any successful giants in this world, there are just fearless strivers for their dreams!
High configuration and outstanding achievements
On July 17, the opening ceremony of Yucheng Ceramics (Baoshan) 1000m2 flagship store was held grandly! The scene was extremely hot and crowded. Witnessed by more than a hundred local owners, customers, market leaders and industry guests, Yucheng Ceramics has reached a new level in Baoshan and achieved a glorious upgrade!
Porcelain Heart Kind Thoughts and Love for Children
August 12, 2020, "Porcelain has kind thoughts and loves children - "Top Ten Ceramics Brands" love studentsXingyi Tour" was launched, and China Ceramics Network joined hands with the top ten ceramic brands to sow the seeds of love and hope in Xingyi, Guizhou! As one of the top ten ceramic tile brands, Yucheng Ceramics actively participated in the charity charity trip to help students.
New official website·High-end experience
On August 24, the newly revised official website of Yucheng Ceramics was officially launched! A high-end life is prosperous! The new Yucheng official website layout is full of design, with in-depth exploration of 7 major sections: brand introduction, brand story, brand mission, development history, brand honor, core values and brand video.
Every transformation brings surprises. Every change is for a better appearance. Every upgrade is to create greater value! Welcome to the new official website by clicking on the lower left corner of the official account to browse the collection!
Creative services·Play with new ideas
Marketing is a service and service is marketing. To differentiate marketing content, we need to give users a unique reason so that users can perceive our difference, and then let users buy or like the product. Therefore, a differentiated cognitive focus must be implanted in the user's psychology.
In 2020, we will open up the entire link of short video marketing to achieve multiple conversions online and offline. Use short video platforms such as Douyin and Kuaishou to achieve seamless connections between brands and customers/consumers.
Output online small C micro classes, get close contact with front-line sales elites, and provide customers with various training support such as brand interpretation, product introduction, space matching, etc. Yucheng Ceramics opens up the entire marketing link, assists terminals and brands, and forms a new pattern from marketing to monetization, from empowerment to win-win.
In 2020, the journey to the sea of stars is both a journey and a starting point for Yucheng.
In 2021, Yucheng Ceramics will open our era of high-end products with a new attitude!
